Digital Marketing

Taught by

Amna Anis

This digital marketing course takes you through the ways you can use social media to trend your brand, company or product. You will analyze renowned companies who have been successful using simple methods and strategies to make themselves trend. This will allow you to understand how you need to be constantly updated about the latest trends and innovative about your ideas to stay ahead in the game. You will be taught to reach a large audience and how to connect to your audience.

Course Details

Duration: 5 Weeks Course
Course Dates: 25th October – 23rd November
Course Days: Friday, Saturday
Course Timings: 4 pm – 6 pm
Course Fee: Rs. Rs. 8,000/-

Course Outline

1. Introduction to Digital Marketing
2. Social Media Marketing:
- 2.1 Introduction to Social Media Platforms
- 2.2 Facebook Marketing
- 2.3 Instagram Marketing
- 2.4 Snapchat Marketing
- 2.5 Building Social Media Campaigns
- 2.6 Youtube Marketing
- 2.7 Hashtag Theory
- 2.8 Social Media Strategies
3. Social Media Management:
- 3.1 Management Strategies
- 3.2 Management Tools
- 3.3 Automation Tools
4. Website Creation (0 Coding Skills Required)
5. Blogging & Influencer Marketing:
- 5.1 What is a blog? – Introduction to a blog
- 5.2 Types of blogs – Personal blogs, corporate or business blogs and blogs by genre
- 5.3 Advantages of writing a blog
- 5.4 Blogging sites
- 5.5 Why is blogging popular?
- 5.6 Dos and Don’ts of a blog
- 5.7 Blogging & Marketing
6. Search Engine Optimization:
- 6.1 On Page SEO
- 6.2 Off Page SEO
- 6.3 Keyword Research & Analysis
- 6.4 SEO Tools
- 6.5 Backlinks
7. Content Marketing:
- 7.1 Writing SEO Friendly Articles
8. Google Adwords:
- 8.1 Google Search Console & Webmaster Tools
- 8.2 Google Analytics
- 8.3 Adwords Campaign
9. Freelancing:
- 9.1 How to Earn Money Online
- 9.2 Fiverr

This Course is for

People who wants to start earning money online, from home
People who want to Learn Digital Marketing at a quicker pace
Entrepreneurs, Startups and business owners who want to boost their sales and business

Prerequisite: There is no Prerequisite for this course, except that you have to be passionate and hardworking with big dreams to achieve!

Tutor Description

Amna Anis, is a Certified Digital Marketer who has been able to promote her own as well as countless other local and international businesses fruitfully. Other than Digital Marketing, Amna is also a blogger, content writer, freelancer and a passionate entrepreneur. Especially in this age of trends and hashtags, she saw this as an opportunity to start her own brand and has since then risen up to become and important part of the blogging community. She has organized multiple events with the help of her digital marketing skills. Moreover, she has handled the Digital Marketing for 100+ local and international clients. She believes that “Content is King, but Marketing is Queen.”

Amna is an ambitious person but her success comes down due to her surprising passion and unstoppable energy. Dedication with optimistic attitude is what sets her apart from the rest.
She has over 2.5 years of experience in the field of Digital Marketing and continues to stay a part of it being passionate about what she wants to achieve.